Policy Takeaways: Evidence on Take-Up of Preventive Health Products

Adherence to preventive health measures (e.g. hand-washing) can help slow transmission of infectious diseases. These require both purchases of preventive health products and adherence to preventive health behaviours. There can be at least two barriers to take-up of products and behaviours. In this brief, researchers Enrico Guizzardi and Winnie Mughogho review evidence on whether small monetary costs can reduce take-up of preventive health behaviours, the role of non-monetary hassle costs, and whether messaging can encourage taking up interventions despite monetary or hassle costs.

Welfare and Poverty
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